Abstract: Objective In order to make effective intervention measures,the demands of rural women maternal health care were investigated.Methods The investigation was administered in 1836 women from two counties of Anhui province.All participants completed self-adapted closed questionnaire on health care needs.Results Most rural women know little about maternal health care knowledge.The top three of MCH knowledge needed were the scientific knowledge and skill of raising baby(95.8%),maternal health care in childbed period and breast-feeding(91.5%),nutrition(90.6%).The best approaches for pregnant women to obtain knowledge were doing MCH guidance by medical worker(91.2%),sending out throwaway(85.6%),via TV and other media(81.3%).22.0% participants expressed that they didn't need postpartum visit,and 13.8% thought that the content of prenatal check-up were enough.The higher education level,better domestic economy were the protective factors of the need for MCH knowledge and prenatal checkup(P<0.05).Conclusion The emphases of health education are the rural pregnant women with low education level and poor domestic economy.It is necessary to study and establish proper propagandistic document and measure for health promotion.